
Department
Marketing
Remote (Any Location))
Location
Empolyment Type
Full-Time
Who is Shown Media, and what this role is about
Every week, a product goes from unknown to everywhere. That doesn't happen by accident. It takes one person: high IQ, chronically online, and built different. Someone who can engineer virality from production to post and make it break the internet. That's the Creative Director. We're looking for ours.
Who We Are
Shown Media is a 75-person creative studio on Madison Avenue. Emmy winners, ex-Mr. Beast filmmakers, elite creative strategists. We run viral launches for billion-dollar companies like Slash, WithCoverage, and Contra - generating hundreds of millions of views, zero paid distribution. We might be the reason you even know some of these companies.
Why This Role Exists
The best product doesn't win. The most viral one does.
We exist to give this generation's Steve Jobs the distribution they deserve. We pick them, we back them, and we make the world impossible to look away.
If you're the Creative Director we're looking for, you already know this is true. Your job is to make it happen.
The Role
You won't manage a content calendar. You'll engineer launches — from the brief to the storyboard, through production and post, to the moment a video breaks the internet and you called it before it happened.
Not "develop launch strategies." Own the brief. Own the edit. Own whether it breaks the internet or dies in the feed.
Here's what owning that actually looks like:
Months 1-6
Turn videos into events. Take what makes YouTube's best creators unstoppable - retention mechanics, rewatch triggers, share psychology - and apply it to X and LinkedIn until a 2-minute launch video turns into a cultural moment.
Write copy that stops the scroll. Hooks that get screenshotted, saved, and shared. You know the difference between a video that gets 10K views and one that gets 30M — and you could explain it frame by frame.
Engineer the snowball. Discord drops, Slack seeding, giveaways, community amplification. Build the loops that make launches keep accelerating after they're live.
Months 6-12
See every variable simultaneously. By now you're running the full production-to-distribution pipeline - brief, storyboard, final cut, algorithm timing, distribution mechanics - and making every piece hit at once. Not in sequence. Simultaneously.
Move fast, fix faster. The moment a video goes live, the work shifts — not stops. You're tracking view velocity and share rate by the hour, and if something isn't moving the way you called it, you're already adapting. Not waiting for a post-mortem
Year 2+
You'll have a portfolio built on launches for the founders your generation will write books about. Every campaign will bear your creative fingerprint. The clients you work on become your resume.
The Type of Person Who Fits Our Culture
You've produced videos that felt less like creative work and more like detonating something on purpose — and you can tell someone exactly why it exploded.
You are chronically online to a degree that you know is unhealthy. But you consider this a professional advantage.
You watch Colin and Samir obsessively. And you know everything about Clav.
You think in systems. You don't execute someone else's playbook — you build the one everyone else runs from.
You have production instincts. You feel when the pacing is wrong, when the hook isn't landing, when the cut needs one more pass — before anyone else notices.
You can direct a room. Filmmaker, editor, strategist — you give feedback that makes the work sharper, fast.
You have taste.
